Speaker: Phil Smith, Director of Solution Development, Linkmedia 360
Format: Streaming Video
Duration: Approximately 47 minutes
Creating Actionable Self-Storage Marketing With Google Analytics Data
Google Analytics is a powerful marketing tool that can reveal how users are engaging with your self-storage website. Discover how to institute tangible marketing goals that result in increased reservations and rentals. Our presenter will show you how to interpret Google data and turn it into actionable insights. He’ll also address user-experience improvements and how analytics can be used to boost traffic, engagement and online visibility. You’ll learn:
- Which sections within Google Analytics to examine and the type of data each provides
- The importance of bounce rate in relation to your Web pages
- How to track user flow to see how visitors are moving around your website
- How transactional Web pages perform well
- How to improve the website experience for users
This product is also available in DVD format, both as a single and as part of the following discount packages: